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Why It’s The Best Time To Prospect with Paul Seegert


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Why It's The Best Time To Prospect - with Paul Seegert

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Meet Paul Seegert at HIGH STAKES ADVISING (Aug 3-4, 2020)

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​While most brokers think "it's not the right time to call prospects," - a few of those who decided to make small changes and adapt to the new reality, are currently taking on the market. 

One of the Pandemic Prospecting pioneers, Paul Seegert, was able to double his numbers during this short period. He came on the Heads Up Adviser Show to talk about his strategy, sales pitch, and working with common objections.

[TUNE IN NOW] for the latest episode of the Heads Up Adviser [WHY IT'S THE BEST TIME TO PROSPECT]  where Paul Seegert shares his blueprint for Pandemic Prospecting. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what you will learn:

- What are the CFOs concerned about? 

- What should you be selling during and after pandemic time

- The Guard Is Down - why it's the best time to COLD CALL

- The DOs and DON'Ts of working with the large groups


Don't forget that you can meet Paul Seegert at the High Stakes Advising, August 3-4, 2020.

To a better you!

John Sbrocco and Craig Lack

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Why You Should Travel The World


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Why You Should Travel The World

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 Download your WEBINAR SWIPE FILE for free. 

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When facing turbulent times, many famous people separated themselves from all the benefits of civilization, to re-evaluate and start appreciating their position in life.

This week we're taking you on a virtual tour of Thailand. The country where most people work 10-14 hours a day for the paycheck equivalent to a cup of coffee at Starbucks.

[TUNE IN NOW] for the latest episode of the Heads Up Adviser [WHY YOU SHOULD TRAVEL THE WORLD] where John Sbrocco shares all the observations from his trip to Thailand earlier this year. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Find a new source of motivation even in difficult times, learn to experience gratitude in stressful situations and accelerate your personal growth as a result. 


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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Rockefeller Habits For Building Wealth


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Rockefeller Habits For Building Wealth

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As we dive deep into the biographies and interviews of those who made a fortune, we find their advice to be surprisingly simple. That's probably one of the reasons why so few people follow it, while others are busy looking for that "magic pill for success."

Years ago, before Warren Buffet, Elon Musk, and other billionaires entered the scene, John D. Rockefeller, also known as the richest man in the world, put together 10 different habits as his heritage for the society. Most of them are currently shared by people from the Forbes list. 

[TUNE IN NOW] for the latest episode - ROCKEFELLER HABITS to learn about simple, but powerful steps towards building your wealth.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Discover how to work SMARTER, not harder, scale your business, and multiply your results even in times of crisis. 

Watch [ROCKEFELLER HABITS] ​Now!


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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How To Eat Your Way To Success


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

How To Eat Your Way To Success

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Did you ever think that your immune system, energy, productivity, and results of the day can be dependent on what you ate for breakfast?

It's no news that a healthy mind can only live in a healthy body. However, most diets and meal plans do not take into consideration that people could have a JOB and a busy schedule...

We've decided to fix this unfortunate misunderstanding between the healthy lifestyle coaches and insurance brokers, and invited Nikki Cohn-Byrd, who understands both sides of the story.
Nikki is the CEO of Welliance America, with a background in the insurance industry.

[TUNE IN NOW] for the latest episode - [HOW TO EAT YOUR WAY TO SUCCESS] to learn all the DOs and DON'Ts of achieving maximum level of energy throughout the day. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what we cover:

  • How to choose the right diet
  • Eating on the road
  • Everything you were asking about Keto
  • Sleep-food-work - how to keep the balance

Remember, while everyone else will have extra weight after the quarantine, you will come out at a high level of productivity and healthy habits.

Watch [HOW TO EAT YOUR WAY TO SUCCESS] now!


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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A Mind For Sales With Mark Hunter


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A Mind For Sales With Mark Hunter

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"Most people come reacting to the week. I want you to be proactively controlling the week."

The speaker, consultant, and author of 2 bestselling books on sales - Mark Hunter - is convinced that you CAN predict the outcome of your week based on its beginning.

After a mindblowing success of the "High-Profit Prospecting" and "High-Profit Selling," his new book, "A Mind For Sales," is dedicated to the rituals and habis that most successful people follow on a daily basis. 

Today Mark Hunter is joining the Heads Up Adviser Show with the latest insights on the sales industry, simple but effective techniques, and specific case studies for the insurance brokers.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 


Here's what you will learn:

  • Monday Morning Rituals For Salespeople
  • What Is Your Value For Your Client
  • 7 Things That Motivate You
  • Are You Prospecting Enough?
  • Inbound Marketing vs Outbound Marketing
  • The Salesperson Of Tomorrow


Don't forget to download your EMAIL MARKETING FRAMEWORK for free. 

To a better you!

John Sbrocco and Craig Lack

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Direct vs Bundle With Dutch Rojas


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Direct Contracts vs Bundle Procedures

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It's scary to be a pioneer, especially in the healthcare industry.That's why most companies tend to choose "safe," and "tested" solutions that are already familiar to their employees. 

However, some of us are not afraid to risk and present something new to the prospects and maybe even have an argument explaining our point of view. 

Dutch Rojas is one of those in the front line, who went into the business of direct contracts and bundle procedures. And today, he's sharing his honest experience of dealing with the clients, his prospecting tips, and that thing he heads from a large Fortune 500 company.

TUNE IN for the latest episode of the Heads Up Adviser Show - "Direct vs Bundle with Dutch Rojas" to get the answers to major questions about direct contracts and bundle procedures, in casual friendly talk.

 
 
 
 
 
 
 
 
 
 
 
 
 
 


Here's what you will learn:

  • What is the difference between direct contracts and bundle procedures (and what they have in common)
  • What do companies in Silicon Valley want from healthcare
  • Is a bundle for maternity really a good idea? 
  • Top problems you might face with bundle procedures
  • Virtual Primary Care explained


Don't forget to download your EMAIL MARKETING FRAMEWORK for free. 

To a better you!

John Sbrocco and Craig Lack

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Proactive Reference-Based Pricing / Robyn Jacobson


 
 
 
 
 
 
 
 
 
 
 
 
 
 

Proactive Reference-Based Pricing 

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Robyn Jacobson was one of the speakers on the Self-Funding Mastery 2020, talking about insights of self-funded plans and how to avoid getting fired or sued when designing them. 

So in this week's episode, we've decided to uncover the insights of designing and managing the most tricky... Reference-Based Pricing Plans!

Dig into the latest episode of the Heads Up Adviser Show [PROACTIVE REFERENCE-BASED PRICING], where John Sbrocco interviews Robyn Jacobson on all the pitfalls the broker has to pass on the way to a perfect RBP Plan.

 
 
 
 
 
 
 
 
 
 
 
 
 
This is not just an episode... It's training with real-life examples and specific advice that will allow you to be reasonable in negotiation with carriers, hospitals and clients.


Here's what you will learn:

  • The Reference-Based Pricing (RBP) in simple terms
  • What is pricing discrimination in RBP Plans, and how it affects both employers and hospitals
  • The fair reimbursement strategy for the RBP Plan
  • Safe harbors and dealing with the balance bills. 


Don't forget to download your EMAIL MARKETING FRAMEWORK for free. 

To a better you!

John Sbrocco and Craig Lack

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Sales vs Marketing


 
 
 
 
 
 
 
 
 
 
 

Sales vs Marketing

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"Sales IS Marketing!" - No, it's not.
"I can grow my book of business just by focusing on sales / focusing on marketing!" - No, you can't. 

Many brokers confuse these two statements when they reach out to their prospects. They think marketing expenses are too costly for them, and those who finally decide to use it in their business model, expect immediate and spectacular results. 

And the truth is out there... 

Dig into the latest episode of the Heads Up Adviser Show [SALES vs MARKETING FOR INSURANCE BROKERS], where John Sbrocco and Craig Lack break it down for you to simple statements and numbers.


 
 
 
 
 
 
 
 
 
 
 
Find out how to combine Sales and Marketing to get a maximum outcome, what are the activities you can start doing RIGHT NOW aat a low cost, that will bring you both short-term and long-term results. 

You may think marketing activities are too costly for you brokerage company and you cannot afford it. Well, think about the cost of LOSING your existing and future clients, just because your competitor gave it a shot and has done a better job in it.

In this episode, you'll learn:

  • The difference between Sales and Marketing, and how to leverage both with minimal budgets
  • How to define your marketing goals
  • Marketin 1-2-3 for brokers
  • The content that SELLS
  • Talking conversion: how to convert your prospects into clients. 


Don't forget to download your EMAIL MARKETING FRAMEWORK for free. 

To a better you!

John Sbrocco and Craig Lack

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Email Marketing For Brokers


 
 
 
 
 
 
 
 
 

Email Marketing For Brokers

If someone offered you to invest $1 and get $44.25 in return, you would probably consider it unrealistic, if not scammy... 

But according to the recent data, that's how much ROI is generated by Email Marketing Campaigns, which are proudly ranked first among marketing channels. 

It turns out, if you're not leveraging email marketing in your insurance business, you're missing out on an incredible opportunity of attracting, warming up, and converting your prospects into clients... almost automatically!

 
 
 
 
 
 
 
 
 
Claim your FREE EMAIL MARKETING FRAMEWORK for Brokers HERE

In this episode, you'll learn:

  • How brokers can leverage email marketing
  • The structure of a winning email campaign
  • What information do you need to prepare, to get an effective result? 

Don't forget to download your EMAIL MARKETING FRAMEWORK for free. 

To a better you!

John Sbrocco and Craig Lack

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IN THE TRENCHES with Kevin O’Kane: The Numbers Behind A Winning Self-Insured Plan