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GET SH*T DONE for Insurance Brokers with Jeffrey Gitomer


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Get Sh*t Done for Insurance Brokers (with Jeffrey Gitomer)

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Meet John Sbrocco, Craig Lack, Paul Seegert, Jordan Belfort 6 other speakers at HIGH STAKES ADVISING (new date to be announced soon)

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Draw the kids and sensitive souls away from the screens. 

This week we're joined by the King of Sales, a world-class expert, who is not afraid to put the word "SH*T" in the title of his new book... Jeffrey Gitomer. 

Bloggers literally make videos on how to get him to do the interview... because it's not easy. 

He's been a public speaker, bestselling author, and consultant for over 25 years, and NEVER made one cold call...

TUNE IN for our latest episode [GET SH*T DONE for Insurance Brokers] with Jeffrey Gitomer. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what we cover:  

- How to build relationships with a customer, ask for referrals and grow your sales in geometrical progression

- Prospecting with coffee ☕

- Why humor is a MUST

- Fighting procrastination

- How to create URGENCY in communication

- How to get that sh*t done

Don't forget that you can meet 10 amazing professionals in Healthcare, Sales & Marketing at the High Stakes Advising,  2020. (new date to be announced soon)

To a better you!

John Sbrocco and Craig Lack

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FANOCRACY with David Meerman-Scott


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

FANOCRACY with David Meerman-Scott

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Meet John Sbrocco, Craig Lack, Paul Seegert, Jordan Belfort 6 other speakers at HIGH STAKES ADVISING (new date to be announced soon)

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Team Coca-Cola. Team Audi. Team Apple. Team... [YOUR BROKERAGE COMPANY].

It's a paradox, but we find most connections inside a specific group by separating ourselves from the crowd. 

Not only do we become loyal to the brand that brought us together and find it hard to replace, but we defend our choice in front of our colleagues, friends and family, convincing them to join in. 

So is it possible to create a "tribe" in B2B business and specifically insurance, which most clients find... boring? Will HRs, CFOs, and CEOs passionately discuss your brokerage company at a cocktail party with their peers, telling them what an enjoyable experience they had? 

One man knows.

David Meerman-Scott is joining us on the Heads Up Adviser Show to talk about the concept of "Fanocracy" described in his latest book, which he co-authored with his daughter Reiko Scott.

TUNE IN for our latest episode [FANOCRACY: Turning Prospects Into Raving Fans with David Meerman-Scott], and learn how to create a passion for your company and service, attract clients and keep them (almost) forever.  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what we cover:  

- The difference between FANDOM and FANOCRACY

- Examples of companies that built a tribe

- Fanocracy for B2B business

- How to leverage Linkedin, Facebook & Instagram for building a tribe of fans


Don't forget that you can meet 10 amazing professionals in Healthcare, Sales & Marketing at the High Stakes Advising, 2020. (new date to be announced soon)

To a better you!

John Sbrocco and Craig Lack

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How To Become A B2B Influencer With Neal Schaffer


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

How To Become A B2B Influencer with Neal Schaffer

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Meet Paul Seegert at HIGH STAKES ADVISING (new date to be announced soon)

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You never get a second chance to make a first impression.

The world is moving towards online communication, and your social media positioning is the new "suit & tie."

Expert profiles often sell service to prospects prior to the actual communication. Although social media positioning is considered the cheapest and one of the most effective ways to build your business, most brokers hold on to the thought that they can't become influencers without a massive following. 

Luckily, Neal Schaffer, who has been a trusted leading educator in the world of social media for business for over 10 years, breaks this stereotype in his new book "THE AGE OF INFLUENCE"

This week, Neal is joining us on the Heads Up Adviser Show to reveal all the basic principles of building a strong personal brand in the latest episode [HOW TO BECOME A B2B INFLUENCER with Neal Schaffer]. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what you will learn:

- Who are the influencers in B2B world

- A quick and easy way to get started 

- DOs and DON'Ts of the social media world

- Email - Search - Social

- How to leverage your passion

- How to collaborate with other influencers to grow your business


Don't forget that you can meet Paul Seegert at the High Stakes Advising, 2020. (new date to be announced soon)

To a better you!

John Sbrocco and Craig Lack

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Why You Should Travel The World


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Why You Should Travel The World

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 Download your WEBINAR SWIPE FILE for free. 

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When facing turbulent times, many famous people separated themselves from all the benefits of civilization, to re-evaluate and start appreciating their position in life.

This week we're taking you on a virtual tour of Thailand. The country where most people work 10-14 hours a day for the paycheck equivalent to a cup of coffee at Starbucks.

[TUNE IN NOW] for the latest episode of the Heads Up Adviser [WHY YOU SHOULD TRAVEL THE WORLD] where John Sbrocco shares all the observations from his trip to Thailand earlier this year. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Find a new source of motivation even in difficult times, learn to experience gratitude in stressful situations and accelerate your personal growth as a result. 


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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Rockefeller Habits For Building Wealth


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Rockefeller Habits For Building Wealth

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As we dive deep into the biographies and interviews of those who made a fortune, we find their advice to be surprisingly simple. That's probably one of the reasons why so few people follow it, while others are busy looking for that "magic pill for success."

Years ago, before Warren Buffet, Elon Musk, and other billionaires entered the scene, John D. Rockefeller, also known as the richest man in the world, put together 10 different habits as his heritage for the society. Most of them are currently shared by people from the Forbes list. 

[TUNE IN NOW] for the latest episode - ROCKEFELLER HABITS to learn about simple, but powerful steps towards building your wealth.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Discover how to work SMARTER, not harder, scale your business, and multiply your results even in times of crisis. 

Watch [ROCKEFELLER HABITS] ​Now!


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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How To Eat Your Way To Success


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

How To Eat Your Way To Success

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Did you ever think that your immune system, energy, productivity, and results of the day can be dependent on what you ate for breakfast?

It's no news that a healthy mind can only live in a healthy body. However, most diets and meal plans do not take into consideration that people could have a JOB and a busy schedule...

We've decided to fix this unfortunate misunderstanding between the healthy lifestyle coaches and insurance brokers, and invited Nikki Cohn-Byrd, who understands both sides of the story.
Nikki is the CEO of Welliance America, with a background in the insurance industry.

[TUNE IN NOW] for the latest episode - [HOW TO EAT YOUR WAY TO SUCCESS] to learn all the DOs and DON'Ts of achieving maximum level of energy throughout the day. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Here's what we cover:

  • How to choose the right diet
  • Eating on the road
  • Everything you were asking about Keto
  • Sleep-food-work - how to keep the balance

Remember, while everyone else will have extra weight after the quarantine, you will come out at a high level of productivity and healthy habits.

Watch [HOW TO EAT YOUR WAY TO SUCCESS] now!


Don't forget to download your WEBINAR SWIPE FILE for free. 

To a better you!

John Sbrocco and Craig Lack

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The Ranch with Ed Jacobson & Hobson Carroll


 

Welcome To The Ranch With Ed Jacobson & Hobson Carroll 

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A few weeks back, I was hanging out at the ranch with the legends, Ed Jacobson and Hobson Carroll and I convinced these guys to sit down and chat about insurance again. I only had to bribe them with cigars and wine. 😉

One of the fundamental things that Ed explained is how people misunderstand what insurance actually is. He’s going to dive into how health insurance is treated differently as compared to other types of insurance and how healthcare insurance (and the industry as a while) has evolved in the US starting from the early 60s.

Ed and Hobs tackle the different factors changing the face of healthcare insurance in the country, starting from the times when immunization drugs started to roll about and they passed Medicare and Medicaid to deal with the elderly and kids from poor families who couldn’t afford healthcare.

They underline the fact that emotional, political, and religious influences on our system have a bearing on how much we spend on healthcare in this country.

This influence on cost really started to change how Doctors and Healthcare Providers started thinking about insurance. We’ll talk of the times when suddenly, there was a cash mill going on in the insurance world. Doctors and providers started seeing money coming in for populations that they previously couldn't count on for much money.

All of a sudden, it was “Hey, we can charge more money because we can charge the insurance companies!”

As the insurers improved the depth and width of their products, the marketplace adapted to it. The providers adapted to it.

Press play above to dive into the full episode!

Key Points of Discussion:

  • Health insurance: One wants to pay a dollar in and collect more (0:38)
  • It is expected of health insurance to cover high-cost rare event things (5:32)
  • The early 60s: Start of healthcare insurance as a bigger dollar volume biz (10:37)
  • The medical-industrial complex: We started to have more drugs (12:04)
  • “We can charge more money… we can charge the insurance companies!” (12:55)
  • Insurance companies setting those guidelines around rebates and things (24:35)
  • All these so-called single-payer countries… (29:52)
  • Failing by making patients not feel responsibility for anything they spend (33:48)
  • Getting buyers to want the better benefits that most won't need or use (35:39)
  • Starting in the mid-70s, general inflation and medical inflation were rising (37:55)
  • Today, there are massive administrative costs (38:35)
  • How’d an insurer compete in a market where everything is the same? (39:32)
  • Going to the network doctor because it will cost you less… (42:21)
  • The role of the advocacy and the administrative service (47:43)er your text here...
  • Additional Resources
  • Transcript
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The Ranch with Ed Jacobson


 

The Ranch With Ed Jacobson  |   Episode 1

 
Wonder what 45 years of experience in healthcare look like? 

In the latest episode, the "Heads Up Adviser" team takes you to the Texas Ranch with Ed Jacobson, where he talks about the origin and purpose of self-funded plans. 

You'll dive deep into the specifics of insurance business back in 1975, get advice on closing deals, learn the massive benefit of self-funded plans, and be able to improve your sales pitch. 

 
Here's what we cover: 

  1. Throwback to 1975 health insurance; 
  2. The real reason why employers move to self-managed plans; 
  3. How your competitors can help you in growing your business;
  4. Family Monthly Deductible in simple words. 


To a better you! 

John W. Sbrocco & Craig Lack


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